Social Media Strategy School

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Are you a business owner
who wants to grow your business
with social media marketing

…BUT DON’T KNOW WHAT TO DO?

People are making buying decisions because of social media

You need a STRATEGY to help you reach the right people

Without a social media strategy and the right measurement systems in place, you are just WASTING your time.

Andrea Vahl and Phyllis Khare

Social media is an extremely powerful way to get highly targeted leads, increase revenue, and bring you closer to your customers.

But without a strategy, you are just POSTING and HOPING it will work.

We have helped businesses all over the world get more leads and sell more products with social media.  And the good news is that we put all of our strategies and tactics into our School.

 

Social Media Strategy School is your complete roadmap

to true results!

HERE’S WHAT YOU GET:

Learn how to build a Social Media STRATEGY

Use our 4-step process, for online and local businesses, to save time and be more EFFECTIVE!

Learn how to Use Social Media A-Z

20+ hours of video tutorials, in 8 major Lessons, for the best tactics on every social site!

Join a Supportive Community

Get your specific questions answered by Andrea and Phyllis in their Private Facebook Group.

HOW to build a Social Media STRATEGY:
for Online and Local Businesses

We show you a 4-step process to build your OWN social media strategy and give many examples of successful strategies for a variety of online and local businesses.

THE SOCIAL MEDIA LESSONS

We walk you through all aspects of each social site so that you know HOW to use social media.
We have included 8 Lessons – from 101 to Advertising. 

Lesson 1 - Facebook

IN THIS LESSON YOU'LL LEARN...

  • Facebook 101 - to fill in the gaps you might have
  • Deciding on a Page or Group for the business - the pros and cons of each type and how to choose
  • Understanding personal accounts and business Pages - vital to keep Facebook happy and functional
  • How to set up a new Facebook Page or modify an existing one optimized for success
  • How to create attractive posts - using business branded images and video
  • How to use Live video to reach more people and build bigger communities
  • How to use Facebook's built-in scheduling so you can be efficient with your time
  • How to be a good community manager using tools, notifications and pre-crafted messages
  • How to run successful Giveaways, Contest and Sweepstakes on Facebook (that comply with Facebook’s Terms)
  • How to grow your OWN Page and get qualified leads and sales from Facebook ads
  • Understanding Facebook Insights - so you know when your marketing is working

AND we have a DAILY CHECKLIST you can use
for Facebook marketing!

Lesson 2 - Instagram

 

IN THIS LESSON YOU'LL LEARN...

  • Instagram 101 - to fill in any gaps your manager might have
  • Setting up or changing to a business account
  • How to create successful content for Instagram
  • How to use hashtags successfully for dramatically expanding REACH on Instagram
  • How to set up scheduling so your manager can go home on time
  • How to run Giveaways, Contests and Sweepstakes on Instagram
  • Intro to create effective Ads on Instagram
  • Understanding Instagram Analytics

AND we have a DAILY CHECKLIST you can use
for Instagram marketing!

Lesson 3 - Twitter

 

IN THIS LESSON YOU'LL LEARN...

  • Twitter 101 - to fill in any gaps your manager might have
  • Intro to Twitter tools - it's vital to have the best tools for your type of marketing
  • How to create successful content for Twitter to get leads and sales
  • How to use hashtags to get double the Reach on Twitter
  • How to create and utilize Twitter Lists for time-saving research and marketing tasks
  • Intro to effective Ads on Twitter
  • Understanding Twitter Analytics

AND we have a DAILY CHECKLIST you can use
for Twitter marketing!

Lesson 4 - LinkedIn

 

IN THIS LESSON YOU'LL LEARN...

  • LinkedIn 101 – to fill in the gaps your in-house manager might have
  • How to decide if LinkedIn is a good social site for your business
  • How to update personal accounts and create Company Pages
  • How to post from the Company Page and share to the personal account
  • How to schedule posting to LinkedIn for time-management success
  • How to use Groups and Pulse for reaching new prospects
  • When and how to privately message business contacts on LinkedIn
  • Understanding Company Page Analytics
  • Deciding if LinkedIn ads are good for your business

AND we have a DAILY CHECKLIST you can use
for LinkedIn marketing!

Lesson 5 - Pinterest

 

IN THIS LESSON YOU'LL LEARN...

  • Pinterest 101 - to fill in any gaps your manager might have
  • How to create content for Pinterest that is re-pinned and shared for years
  • How to use Keywords for highest reach on search-heavy Pinterest
  • Intro to Ads on Pinterest
  • ECommerce 101 on Pinterest Buy Pins
  • Understanding Pinterest Analytics

AND we have a DAILY CHECKLIST you can use
for Pinterest marketing!

Lesson 6 - YouTube

 

IN THIS LESSON YOU'LL LEARN...

  • YouTube 101 - to fill in any gaps your manager might have
  • How to set or modify an existing Channel to be found in search
  • How to create videos for YouTube that serve your business well
  • How to optimize your videos and your Channel for higher results in search
  • How to re-purpose Facebook Live videos on YouTube
  • Intro to the types of Ads available to businesses on YouTube
  • Understanding YouTube Analytics

AND we have a DAILY CHECKLIST you can use
for YouTube marketing!

Lesson 7 - Google

 

IN THIS LESSON YOU'LL LEARN...

  • Google 101 - to fill in any gaps your manager might have about G+
  • How to set up or modify an existing Locations Page so your business can be found in search
  • How to set-up or modify an existing G+ Brand Page for better SEO results in search
  • Intro to the types of Ads available to businesses through Google
  • 101 Tour through Google Analytics

AND we have a DAILY CHECKLIST you can use
for Google marketing!

Lesson 8 - Social ROI

 

IN THIS LESSON YOU'LL LEARN...

  • How to set up tracking so you know what's working and what's not working
  • How to create reports that contains the numbers you really want to know
  • How to present information to the company so everyone understands the numbers
  • Know what types of posts your audience likes and responds to so you can give them more of those
  • Know what types of online campaigns work best so you can run those & not recreate the wheel each time
  • Know what you can stop doing and what you should do more of because no one likes wasting time
  • Know exactly how social media is helping your business or what you can do for better results

AND we have a DAILY CHECKLIST you can use
for checking your ROI!

PLUS some amazing practical BONUSES!

Bonus #1 ebook – How to Grow Your Local Business with Social Media

Bonus #2 ebook – How to Use Facebook to Grow Your Business

Bonus #3 – Social Media Audit Checklists

Bonus #4 – 4-Step Lead Generating Strategy Blueprint

Bonus #5 – Social Media Policies Templates

Bonus #6 – Certificate of Completion Test

Supportive Community:
Private Facebook Group
and Andrea and Phyllis’ Attention

Access to a dedicated, private Facebook community where you can share your expertise, ask questions and make lasting connections. Get almost instant answers to any social media marketing question!

Are you ready to learn how to effectively
create your own social media strategies and
do your OWN social media marketing
?

Learn HOW to Build a Successful Social Media STRATEGY — Access to video tutorials and documents that show you how to build your own strategies and many examples for online and local businesses » updated at least twice a year as things change in the social media space. Confidence to know how to be successful in your marketing!  
8 Highly Practical MASSIVE Social Media LESSONS — Access to over 20 hours of video tutorials and document training on the latest and greatest developments in social media marketing management » updated at least twice a year as things change in the social media space. Confidence to know how to navigate ALL the socials!  
Daily Checklists, templates, and training on how to use our favorite tools that will allow you to plug, play and market your business online in any social space quickly! Save time! Get right to the REAL marketing tasks!
Complete Access for 2 people in your company. Train up to two people inside your company to use social media marketing to promote your business online. Another time-saving feature! 
Access to a dedicated Facebook community of other businesses where you can share your expertise, ask questions and make lasting connections. Get almost instant answers to any social media marketing question!
 And an optional Certificate of Completion Quiz that will test your knowledge of all things social media. Passing with 80% or higher gets you a frameable certificate and website badge.

This course is perfect for:  Local businesses, nonprofits, realtors, online stores, authors, and anyone who wants to learn how to create a successful strategy and market their business on social media.

This course is also excellent for agencies to train your team members.

YOUR TEACHERS

Andrea VahlAndrea Vahl is the co-author of Facebook Marketing All-in-One for Dummies – all 3 editions. She was listed on Entrepreneur.com:  50 Favorite Online Marketing Influencers — and on Inc Magazine:  21 Best Blogs That Will Help You Grow Your Business and on Kim Garst’s – Top 30 Women in Social Media.She’s an international speaker and a top trainer for Facebook Advertising at conferences all over the world.
Phyllis KharePhyllis Khare is a two-times Dummies Author – co-authoring Facebook Marketing All-In-One for Dummies 1st and 2nd Editions with Andrea Vahl and Amy Porterfield and she’s the author of Social Media Marketing ELearning Kit for Dummies. She’s developed a highly acclaimed time-management program for entrepreneurs and she’s the social media strategist for Peaceful Media — consulting with thought-leader brands all over the world – in many different industries.
Facebook Marketing All-in-One for Dummies book
Social Media Marketing eLearning Kit for Dummies book and Facebook Marketing All-in-One for Dummies book

HERE’S WHAT OUR STUDENTS ARE SAYING…

“The course that Phyllis and Andrea have developed is EPIC!”

“I consider myself a very proficient social media consultant and manager but the course that Phyllis and Andrea have developed is EPIC! Even if you think you know it all there is a ton of amazing content in this course. Perhaps you have a small agency and need extra training for your staff? This course allowed me to help my assistant upskill to manager level and now she’s even generating sales!” — Jenny Brennen

“The best investment I made in my business this past year.”

“This was by far the best investment I made in my business this past year. Taught by social media experts, Andrea Vahl and Phyllis Khare, this is an extensive course that includes videos, templates, tip sheets, and articles to help you with your social media marketing. The private Facebook group has also been an invaluable resource.” — Kelly Ward

Kelly Ward

THE INVESTMENT

MEMBERSHIP
SOCIAL MEDIA STRATEGY SCHOOL DETAILS
Learn how to build a successful social media STRATEGY for Online and Local Businesses
You get all 8 Social Media LESSONS from 101 to Advertising:
Learn how to use Facebook, Instagram, Twitter, LinkedIn, YouTube, Google, Pinterest and how to track great success online!
And immediate access to the Facebook Group for support and additional training.
Includes 2 seats for your company to access your LESSONS
Total VALUE $1600
YOUR PRICE IS JUST $397/YR
2 SEATS (FOR YOUR COMPANY) IN THE FACEBOOK GROUP INCLUDED
Email us for pricing on additional seats

Join Now!

“Social Media Strategy School has helped my business grow.”

Social Media Strategy School has helped my business grow.  I can always rely on Andrea and Phyllis to keep us update on what is happening in the social world and count on the members of the school (including Andrea and Phyllis) to help with questions, encouragement or lend a hand.  If you want to take your business from a side hustle to the “real deal” join the school today.” — Ronda VanBuren

“I was looking for the best course I could find…”

“With 15 years of marketing experience and a global marketing qualification, I was looking for the best course I could find – and I looked at a lot. Andrea and Phyllis have exceeded my wildest dreams with the course content. Every bit of it is fantastic and the support that I get from the Facebook group is the icing on the case. I recommend signing up whilst you can – one day these ladies will realize their course is invaluable – and hike the price!” — Adeline Garman

Kelly Ward

Social Media Manager School Tools

Social Media Strategy School is always OPEN. 

Once you are registered you’ll be given access to your LESSONS and the private Facebook group dedicated to businesses.

Each training section will include a combination of audio, video, text, templates, and tools to make sure you learn the material from all angles.

Over the past 10+ years, we’ve been sifting through every last strategy, tactic, and tip, and we’ve tested them in our own businesses. We’ve learned a few things about what works, what’s the best bang for your buck (AND time and attention), and what’s best left behind.

 

JOIN OUR
SOCIAL MEDIA STRATEGY SCHOOL PLUS
OUR DEDICATED FACEBOOK TRAINING GROUP

MEMBERSHIP
SOCIAL MEDIA STRATEGY SCHOOL DETAILS
Learn how to build a successful social media STRATEGY for Online and Local Businesses
You get all 8 Social Media LESSONS from 101 to Advertising:
Learn how to use Facebook, Instagram, Twitter, LinkedIn, YouTube, Google, Pinterest and how to track great success online!
And immediate access to the Facebook Group for support and additional training.
Includes 2 seats for your company to access your LESSONS
Total VALUE $1600
YOUR PRICE IS JUST $397/YR
2 SEATS (FOR YOUR COMPANY) IN THE FACEBOOK GROUP INCLUDED
Email us for pricing on additional seats

Join Now!

 

“Anyone in public relations, marketing, and corporate communications who need to update their skills and provide strategic direction to their clients, their coworker’s and their bosses, needs this course.  — Michelle Tripp

OUR SMSS PROMISE

LOVE it in 30 Days or Your Money Back!

The amount of education, advice and How To’s you’ll get by joining Social Media Strategy School is beyond any other social media training. The investment is minuscule when you consider how quickly you’ll recoup it by using just one of our strategies for bringing more clients in the door.

We’re happy to make you this promise: TRY SOCIAL MEDIA STRATEGY SCHOOL RISK-FREE FOR 30 DAYS. If you’re not wowed with the value you’re getting for your investment, we’ll happily return your payment, no questions asked.

30 Day Guarantee

support@socialmediastrategyschool.com

P.S.  If you are building a business AS a social media manager —
you might want to look at some content we built just for you!